Enjoyed the Webinar through Constant Contact today on Email Marketing.
Top Secret TIPs:
1. It takes 7 touches before a potential client buys
2. Place “Sign up for Newsletter” above the fold of home page of website
3. Place archived Email Newsletters on Home Page to help build SEO
4. Do not overdo on sending Email Newsletter, 40% end users feel they receive too much
5. Add a piece of article written on Email Newsletter, and place a “Read More” to link to blog to learn more. Able to track web traffic to blog.